Mailchimp Tips You Didn’t Know Existed
Going to keep Monday’s post really actionable this week. If you’re on my sign up list and haven’t been opening your emails, you might have received a silly little email from me last week asking if you were bored. You can check it out here.
I sent that email out to anyone who hadn’t opened all 10 of my last campaigns.
Do you know what happened? A lot of people who haven’t been interacting with me…opened it, read it, and REPLIED to me personally. When was the last time someone on your Mailchimp list wrote you back bloggers?!
If you don’t know how to target various groups of people in Mailchimp, this post is for you. And I’m going to make a point right now to any blogger who is using the automatic RSS blast for their emails.
I don’t think it’s a good idea.
Now, I may get a lot of flack for that, but unless everyone on your list has the same email reading behavior, you are missing out on a lot of interaction by having that auto-email sent out. Here are just a few things you can do differently.
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Use the segment filters
When it’s time to start a new campaign, the window where it asks you who you want to send it to, you’re going to choose “Send to a Group or New Segment”
Screen Shot 2015-11-16 at 6.34.49 AM
A little filter box is going to pop up. Now, depending on how detailed you want to get, you’re either going to set one filter below, or multiple. If you set multiple, you must first change that field so it say
Going to keep Monday’s post really actionable this week. If you’re on my sign up list and haven’t been opening your emails, you might have received a silly little email from me last week asking if you were bored. You can check it out here.
I sent that email out to anyone who hadn’t opened all 10 of my last campaigns.
Do you know what happened? A lot of people who haven’t been interacting with me…opened it, read it, and REPLIED to me personally. When was the last time someone on your Mailchimp list wrote you back bloggers?!
If you don’t know how to target various groups of people in Mailchimp, this post is for you. And I’m going to make a point right now to any blogger who is using the automatic RSS blast for their emails.
I don’t think it’s a good idea.
Now, I may get a lot of flack for that, but unless everyone on your list has the same email reading behavior, you are missing out on a lot of interaction by having that auto-email sent out. Here are just a few things you can do differently.
BlogGraphicTemplate
Use the segment filters
When it’s time to start a new campaign, the window where it asks you who you want to send it to, you’re going to choose “Send to a Group or New Segment”
Screen Shot 2015-11-16 at 6.34.49 AM
A little filter box is going to pop up. Now, depending on how detailed you want to get, you’re either going to set one filter below, or multiple. If you set multiple, you must first change that field so it say
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